How to Create ‘How-To’ Videos

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According to data from Tubular Labs, in the last 12 months, how-to videos have collectively netted 47.3 billion views on Facebook and 31.5 billion views on YouTube.

‘How-To’ videos are an incredibly powerful and popular way to reach prospects and consumers, and they’ve been incredibly effective at generating sales for many, many, different types of businesses.

It can act as a very powerful way to demonstrate your expertise to sell services as well. But if you aren’t a video editor you may find them hard to create.

Not to worry though, a new iPhone app called Jumprope could be your solution.


Jumprope is from a New York City-based startup that launched in 2018 and has 4.5 million dollars in funding. It’s designed to allow you to create ‘How-To’ videos very easily.  Jumprope will then distribute those videos to a variety of social networks and media sites with just the push of a button.

In fact, Jumprope allows you to create an unlimited number of steps. Each step includes up to 30 seconds of video and up to 100 characters of text. This combination of brief video and text has been tested and proven to be the most effective way to allow somebody to simply create a how-to video. It also makes the videos powerful in its educational format to the viewers.

When you’re done it exports the video in over 30 different formats. That way, you can easily publish them to any of your favorite social platforms and sites.

The takeaway

How-to videos can be a very effective marketing tool for any kind of business. You should absolutely be making use of them. Jumprope is a brilliant app that allows you to do that easily, quickly, and in an affordable way.

Check it out today.

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